The highly anticipated MG Windsor EV has officially launched in India, and it’s already creating a buzz in the electric vehicle (EV) market. With competitive pricing, innovative features, and a modern design, many are wondering: is the Windsor EV truly worth the hype? Let’s take a closer look.
Key Highlights of the MG Windsor EV
- Pricing: Starts at Rs 13.50 lakh (ex-showroom).
- Variants: Available in three options—Excite, Exclusive, and Essence.
- Battery Subscription: Unique ‘battery as a service’ (BaaS) model offered.
- Booking Dates: Open for bookings on October 3, 2024.
Also Read: MG Windsor EV is Set to Debut in India on September 11
Pricing Breakdown of MG Windsor EV
MG has provided a transparent pricing structure for the Windsor EV. The entry-level Excite variant starts at an attractive Rs 13.50 lakh, making it a viable option for many buyers. Here’s a detailed look at the variant-wise pricing:
| Variant | Price (ex-showroom) |
|---|---|
| Excite | Rs 13.50 lakh |
| Exclusive | Rs 14.50 lakh |
| Essence | Rs 15.50 lakh |
Also Read: MG Windsor EV: Breaking Down the Features of All 3 Variants
For those interested in the BaaS model, the starting price is even more appealing at Rs 10 lakh.
Design and Aesthetics
The MG Windsor EV features a design inspired by SAIC’s Wuling Cloud EV. Its sleek profile includes a prominent bumper, stylish low-set headlamps, and a high-set LED light bar. The use of gloss black elements adds a touch of sophistication. Available in four striking colors—turquoise green, pear white, clay beige, and starburst black—the Windsor EV caters to various style preferences.
Performance and Battery Life
Under the hood, the Windsor EV houses a 38 kWh battery pack paired with a Permanent Magnet Synchronous Motor that delivers 134 bhp and 200 Nm of torque. Drivers can select from four driving modes: Eco+, Eco, Normal, and Sport. MG claims a maximum range of 331 km on a full charge, and with DC fast charging capabilities, the battery can be charged in approximately 40 minutes, making it suitable for both daily commutes and longer trips.
Interior Features
Inside, the Windsor EV is designed with comfort and technology in mind. Highlights include:
- A 15.6-inch ‘Grandview’ central touchscreen
- A digital instrument cluster for enhanced visibility
- Reclining rear seats (up to 135 degrees) for passenger comfort
- Powered tailgate and 360-degree cameras for convenience
- Wireless phone charging and a six-speaker audio system
- Integrated connected car technology for modern connectivity
MG Windsor EV Rivals in the Market
The MG Windsor EV enters a competitive landscape, primarily facing off against the Tata Nexon EV, priced between Rs 12.49 lakh and Rs 16.29 lakh. Notably, the top variant of the Windsor EV is priced Rs 79,000 less than the Nexon EV’s premium model, while the entry-level Nexon EV undercuts the Windsor’s Excite variant by Rs 1 lakh.
Booking and Test Drive Information
Prospective buyers can begin booking the MG Windsor EV on October 3, 2024, with test drives available at dealerships starting September 25, 2024. This gives interested customers the chance to experience the vehicle firsthand before making a purchase decision.
Also Read: MG Adds Panoramic Roof to Windsor EV
Conclusion
The MG Windsor EV is shaping up to be a formidable contender in the Indian electric vehicle market, thanks to its competitive pricing, modern features, and attractive design. With flexible purchasing options and an enticing BaaS model, the Windsor EV may just be the affordable electric car that buyers have been waiting for. As the bookings open, it will be interesting to see if the Windsor EV lives up to the hype it has generated.
